October 6, 2023

Smartsheet

Bellevue-based Smartsheet, an enterprise work management platform, has been named to Fast Company's annual list of Brands That Matter for 2023. Smartsheet was recognized as a top brand in the enterprise category for connecting people to its mission of empowering anyone to drive meaningful change through touchpoints like its world-first Sponsor X initiative and First Residence program, which elevate people and nonprofits doing impactful work in their communities, and its Power Your Process brand campaign, which encourages customers to drive meaningful change in their own work using the Smartsheet platform. The Brands That Matter list honors brands that communicate and demonstrate brand purpose. These companies and nonprofits have built cultural relevance and impact through compelling branding and efforts that naturally extend their presence into the community. Smartsheet launched the world-first Sponsor X initiative in 2022. Smartsheet brought Sponsor X to the United States Grand Prix with The Hidden Genius Project, who train and mentor Black male youth while tackling the misconception there's a lack of Black STEM talent. Most recently, Smartsheet and McLaren racing brought Sponsor X to the British Grand Prix with STEAM Co., a UK-based nonprofit that runs creativity sessions in primary schools and community fetes and festivals across England. With The First Residence, Smartsheet applied this approach to its partnership with Climate Pledge Arena and The Seattle Kraken. Smartsheet extended the signage, space, and visibility of its arena partnership to sponsor a new residency program for Native American artists at Climate Pledge Arena. The residency's first exhibition, “The Salmon People,” was curated by Matika Wilbur in collaboration with Puyallup artist Shaun Peterson. Fast Company, headquartered in New York, is a media brand dedicated to the intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business.