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Business
The Client Coach How to build strong business relationships |
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November 27, 2002
New rules in the client relations game
By RANDY TUMINELLO
The Client Coach
The Client Coach
We’ve just about completed our third full year in the new millennium. This is quite an accomplishment given the uncertainty that clouded over us about this time a few years ago. Everything from the “millennium bug” to the total annihilation of the world was supposed to take place. It’s amazing how a little change, like the start of a new millennium, can spark such wild ideas.
At the same time, the turn of the century did indeed usher in a whole new era. One of the most significant changes has occurred in the area of client relations.
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Previous columns:
- Don't get caught in marketing traffic jam, 11-13-2002
- Are you giving clients tricks or treats?, 10-30-2002
- Keep clients coming back for more, 10-09-2002
- Following through on the follow-up, 09-25-2002
- When is it time to fire a client?, 09-11-2002
- A marketing lesson from outer space, 08-14-2002
- Lessons in leadership from an ant, 07-24-2002
- How to write a winning proposal, 07-10-2002